Toll-Free Verification: Required Information

This article lists everything a toll-free verification submission must include. See also: Opt-In Requirements & Common Rejection Reasons and Toll-Free Verification Policy & Enforcement Timeline.

Business information

• Legal entity name matching state/IRS registration, plus address and website.
• Business contact — the contact email domain should match the website; freemail addresses (Gmail/Yahoo) are rejected.
• EIN / business registration number — required on all new verifications as of 2026.

Program information

• Use case description — specific: who receives messages, when, and why. One-word descriptions ("marketing," "notifications") are rejected.
• Estimated monthly message volume.
• Sample messages — 3–5 real examples per number/use case. Each must identify the brand and include opt-out language ("Reply STOP to opt out") and "Message and data rates may apply." A transactional number and a marketing number each need their own samples.

Opt-in evidence

• Opt-in method description — how a consumer consents (see the opt-in rules article for what qualifies).
• Publicly hosted image or URL showing the actual opt-in experience — the form with its checkbox and full disclosure text visible.

Required policy pages

• Privacy Policy URL — live, public, brand-specific, and stating unconditionally: "Text messaging originator opt-in data and consent will not be shared with any third parties."
• SMS Terms URL — live and covering: program description and message types, frequency disclosure, "Message and data rates may apply," STOP and HELP instructions, and a support contact (email or phone).

Requirements are set by the Toll-Free Messaging Registry and change over time — TSG Global validates each submission against the rules in force at review. Last updated July 2026. Questions: TSG Global support.